MAYO Communications wins Operation Blankets of Love FB contest

Hamer Toyota manager delivers 2013 Van and stands for group shot for MAYO PR

Hamer Toyota delivers OBOL with 2013 Van after MAYO PR won FB contest of 100 cars for good. For all your award-winning Social Media visit:

(This story first appear on

When you’re driving more than 600 miles a week to deliver much needed pet supplies to a half dozen animal shelters in California transportation is critical. Operation Blankets of Love got an early Christmas president, a 2013 Toyota Sienna Van with a GPS system this week from Hamer Toyota, Mission Hills, as part of the Toyota Cars for Good program. It replaces an old white van that kept breaking down.

“It important to give back to the community,” said Dave Gilman, general manager, Hamer Toyota, Mission Hills. “Our community supports us by getting their cars serviced here and buying vehicles. We believe it’s very important for Toyota to give back to their communities.”

Toyota awarded 100 vehicles over 100 days to 100 nonprofit organizations via a Facebook contest, where each charity had to produce a video and get their FB fans to vote on an assigned day.

“We provide aid and comfort to animals in shelters, in rescue groups and even wildlife sanctuaries,” explained Founder Eileen Smulson, Operation Blankets of Love (OBOL). “We collect old and new items like blankets, towels, portable shelter and we have received so much support that OBOL has become the Red Cross of animal shelters.”

OBOL serves some 60+ Animal Shelters rescuing about 1,000 animals per month at no charge.
The charity started out as an idea to provide a few blankets to the shelters, but when the Smulsons asked pet stores and friends to donate blankets and supplies, dozens became hundreds and now thousands of blankets and items are donated monthly.

Brad Smulson, OBOL’s driver, who receives the daily SOS calls from shelters and other animal rescue organizations, shouted out a “Big Thank You!” to all supporters and Facebook fans Online. Moments before receiving the keys to the Van, “We drive hundreds and hundreds of miles each week to deliver blankets, towels, comforters and food. We just want to thank Toyota, Hamer Toyota, all our community friends and MAYO Communications that supported our campaign.”

To donate or learn more about OBOL visit:Operation Blankets of Love (OBOL) or on Facebook: .



Hollywood Celebs to join Join USC 2nd Annual L.A. Prostate Cancer 5K Benefitting Prostate Cancer Research and Treatment

USC’s group from last year’s event. (USC)

The USC Institute of Urology and USC Norris Cancer Hospital announced today the 2nd Annual L.A. Prostate Cancer 5K race scheduled for November 6, 2011. The 5K is open to all levels of runners, joggers and walkers, and will be held at the University of Southern California, starting at 8:30 a.m.

The 5K was created to raise awareness about prostate cancer – the most common cancer among men aside from skin cancer – affecting more than two million men in the United States who are currently living with the disease right now.

graphic of prostate cancer poster

Sunday, 6:30 registration, USC Campus

Because of the lack of knowledge and concern with the potential side effects of the treatment process, many men avoid treatment – despite effective therapy. About one in six men will be diagnosed with prostate cancer during his lifetime.

“USC is honored to host this second annual 5K to benefit those affected by prostate cancer,” said C. L. Max Nikias, president of USC.  “Our support reflects the USC community’s determination to bring this important health issue to the fore, as well as our ongoing commitment to advancing cancer research, prevention, and treatment.”

The 5K supports the growing need to promote research for furthering the diagnosis and treatment of prostate cancer. All proceeds and donations from this event will be dedicated to prostate cancer research at USC.

“Last year, more than 232,000 new cases of prostate cancer were diagnosed,” said Dr. Inderbir S. Gill, professor and chairman of the USC Institute of Urology. “One new case of prostate cancer occurs every three minutes and a man dies from it every 19 minutes. Treatment is most effective when diagnosed early on, and early detection can save lives. Today, 2.2 million live with the disease.”

Health Expo

In addition to the 5K, there will be a health expo where attendees will learn the latest in prostate cancer treatments and research. The da Vinci robot will be on display highlighting the advanced surgical treatment system for cancer. Other activities will include live entertainment, and participants will receive free giveaways.   

 5K Registration

For more information about the 5K and to register, please visit

To receive regular updates, “Like” USCLos Angeles Prostate Cancer 5K on Facebook at: and follow us on Twitter @LAPC5K.

About USC Norris Cancer Hospital

USC Norris Cancer Hospital is dedicated to the exclusive treatment of cancer patients and research. The Hospital is a part of the USC Norris Comprehensive Cancer Center – one of the original eight comprehensive cancer centers designated by the National Cancer Institute. The USC Institute of Urology’s physicians, post-graduate residents and fellows provide a complete range of specialty care to deliver comprehensive diagnostic and treatment services for urologic disorders. The institute’s urologists are among the more than 500 physicians who make up the doctors of USC and are also faculty members of the renowned Keck School of Medicine of USC.

About the USC Institute of Urology

The USC Institute of Urology provides a complete range of sub-specialties, delivering comprehensive diagnostic and treatment services for urologic disorders. The Institute is comprised of 20 full-time faculty and over 30 post-graduate residents and fellows, all committed to providing exceptional patient care in the Institute’s eight specialty centers.

Media Contacts:

Steven Yamin
Conscience Entertainment Group

Children of the Caribbean gets a big boost for its “Back-To-School Initiative”

A Back to School surprise for Children of the Caribbean

A message from Executive Director Rosie Hodge-Adams, cofounder, COTC 

images of AKA

AKA Sority Sisters Deliver Backpacks At Paseo Club

My sorority Alpha Kappa Alpha, Inc. – Sigma Lambda Omega Chapter generously donated backpacks and school supplies to the Foundation’s Back-To-School Initiative this past Saturday.

Many children in the Caribbean are without even the most basic of necessities. Even items we may take for granted, such as simple school supplies, truly make a difference in the lives of these children.

Thank you Alpha Kappa Alpha, Inc. – Sigma Lambda Omega Chapter for your support!

For more about Children of the Caribbean please visit
the website at: 

Children of the Caribbean, Inc. taps MAYO Communications for National PR

Rosie Hodge-Adams

Co-Founder Rosie Hodge-Adams

I love MAYO Communications’
energy and 
we’re so excited to have them onboard,” said Co-Founder and Executive Director Rosie Hodge-Adams, Children of the Caribbean (COTC

MAYO Communications, Los Angeles, has been retained as the agency of record by Children of the Caribbean, Inc. (COTC), a 501(c) 3 non-profit organization. Founded in 2010 by Rosie Hodge-Adams and her husband, Julian Adams, the COTC mission is to create lasting positive changes in the lives of disadvantaged children across the Caribbean. The Foundation focuses on improving living conditions, educational opportunities, medical care and overall quality of life for disadvantaged children.

“They have a track record for brand awareness, I love MAYO Communications’ energy,” said Co-Founder and Executive Director Rosie Hodge-Adams, Children of the Caribbean, Inc. (COTC).

MAYO Communications is no stranger to branding nonprofits and corporate social responsibility clients.

For nearly a decade MAYO branded the late Chief Economist Jack Kyser, Los Angeles County Economic Development Corporation (LAEDC), and WTCA LA/LB. MAYO’s client International Trade Education Programs (ITEP), which helps high school students with careers in international trade, was featured several times in the Los Angeles Times in the past two years.

Last year, MAYO grabbed national media attention and breast cancer awareness for MAMMOJAM 2010, a packed Hollywood dancing event benefiting the Dr. Susan Love Research Foundation. It featured a host of celebrities, including ABC Dancing with the Stars’ Louis Van Amstel and Jonathan Roberts.

Earlier this year, MAYO helped promote a Manhattan Beach fundraiser for Exceptional Kids Parent Teacher Organization (EKPTO) for children with special needs.

MAYO will work with COTC on its expanded 2011 Educational Initiative, which helps supply backpacks and other essential school supplies to needy schools of the Caribbean. The LA based PR firm will also assist in fundraising events and social media for Children of the Caribbean.

MAYO Communications is a PRSA award-winning relations firm, with offices in New York, San Diego and Bern, Switzerland. MAYO offers business, entertainment, high-tech, financial, hospitality, lifestyle branding and social media publicity.

MAYO’s niche is media placement. MAYO’s slogan: “We don’t guarantee media, we just get it!”™

For more on MAYO Communications visit: or contact George McQuade or Aida Mayo, MAYO Communications, 818-340-5300.

For more information about Children of the Caribbean visit: On Facebook at:, On Twitter:

Celebrities join American Cancer Society for Relay for Life

Sun Born Natural Products Co.’s 
join Celebrities, Hollywood Families, 
Friends and Businesses at American Cancer 
Society’s Relay For Life 

“Cancer is a game changer in anyone’s life and
everyone either knows or has a family member,
touched by this disease, which is why we are
supporting Relay For Life of Hollywood
Campaign,” CEO & President Roland Ludlow,
Sun Born Products, Co. Sacramento, CA

Hollywood, CA— Sun Born Natural Products
Co. executives plan to attend and donate Herbal
Chi Balm to the second annual American Cancer
Society’s Relay for Life this weekend, July 30-
31, 2011
. It will be non stop walking around the
clock to battle cancer at the American Cancer
Society’s event that runs Saturday through Sunday.

According to event organizers, team members,
armed with tents and sleeping bags, will gather atHelenBernsteinHigh SchoolonSaturday, July
30, 2011at9:00 a.m.for an overnight campout
against cancer. After soliciting pledges from
friends, family, neighbors and colleagues,
participants will take turns walking or running
around the track, join fun activities off the track,
and share their experiences of courage, hope,
and inspiration with each other.

“Because cancer never sleeps, relays are
overnight events to pay homage to all the
courageous people affected by cancer,” team
organizers said.

The American Cancer Society’s Relay For Life
is a life-changing, family-oriented community
event that celebrates the lives of those who have
battled cancer, remembers loved ones lost, and
empowers individuals and communities to fight
back against a disease that that affects so many.





The Herbal Chi Balm is a specialized natural
product used for relief of pain from physical
exertion, minor injury, and used for sports
|training during warm up and cool down after

The Balm formula contains 100 percent pure
organic unrefined Shea Butter, and lavender oil
along with 20 hot and cold Chinese herbs.

For full story, schedules and details of event visit:

PERI Software helps Latino Business Chamber of Greater LA get plugged in with new computers

Latino Business Chamber of Greater Los Angeles moves up to the 21st Century in Technology offering the only Computer Center to its members in Southern California.

“I think we are the only Chamber offering this service, including classes on ‘How to use software applications, social media and computers to excell your business,” said Chairman & CEO Jorge C. Corralejo, LA Business Chamber of Greater Los Angeles.

PERI Software Donates Computer Workstations To Latino Business Chamber of Greater Los Angeles


PERI delivers and installs new computer workstations at the Chamber’s Business High Tech Center

Los Angeles, CA – The Latino Business Chamber of Greater Los Angeles
(LBC-GLA) has joined other organizations in keeping up with technology thanks to PERI Software Solutions, Inc., which installed five computer work stations today (Tuesday). The

Center is located at the Chambers new offices in downtown Los Angeles located at 634 South Spring Street, Los Angeles, 90014.

Earlier this summer, the Chamber held a recent open house and ribbon cutting ceremony to officially dedicate its new offices and High Tech Center. The five work-stations were donated by PERI Software Solutions, Inc., which also has a Los Angeles office downtown, in the Wells Fargo Tower in the business district.

“Technology is critical in today’s working environment, and having the right tools to get the job done is equally important,” said President & CEO Sarav Periasamy, PERI Software. “We believe that technology helps any business organization on the move. As a business solutions company we know the value of having a business training center.”

About the Latino Business Chamber of Greater Los Angeles (LBC-GLA) -The LBC-GLA, is a 501(c)3 and (c)6 non-profit, non-partisan organization established in 2008 in Los Angeles, CA. For more info visit: For more information about LBC-GLA visit or by phone at (213) 347-0008.

The Latino Business Chamber of Greater Los Angeles (LBC-GLA) is a nonprofit, 501(c)(3) organization and a 501(c)(6) trade group corporation as designated by the IRS in October 2008. The purpose of LBC-GLA is to organize and unify Latino business owners to:

  1. advocate for small- and medium-sized businesses on a regional, statewide, and national basis;
  2. provide valuable and permanent member services for the improvement and success of their businesses;
  3. generate increased levels of business from outside the Latino community;
  4. provide overall leadership on relevant business issues as well as community economic development issues;
  5. generate increased levels of business between members.

Latino Business Chamber Computer Center in LA

About PERI

Founded in 1999, PERI is a global business solutions company, which has grown to more than 1,000 plus employees and delivers high value-cost effective technology based business solutions. PERI draws on deep industry expertise and a portfolio of interrelated consulting, business processes, application development along with smart-intelligent hardware and software products. For more  about PERI Software

[Editors: For images and advanced media interviews with PERI Founder and President Sarav Periasamy, please call: Aida Mayo or George McQuade at 818-340-5300 or 818-618-9229 or email]

About Latino Business
Chamber of Greater LA

The Chamber’s goal is to help business retain employees, create new job opportunities, and participate in new contracting opportunities by providing consulting, training, financing, and procurement opportunities to our member businesses.

With today’s demanding and ever changing economy our services are focused to assist business owners be ready for economic opportunities as well as cultivate an environment for job creation.
The Chamber  strategy is not to reinvent the wheel but rather to bring the best practices of other organizations and partner with them to provide a wide array of generic and specialized services to our members.
Robert Holguin,Director of  Business Assistance Programs, has  responsibility for developing,  implementing, and delivering  programs to assist businesses  owners and entrepreneurs to start,  develop, and grow their businesses  as part of the value that the Latino  Business Chamber of Greater Los  Angeles will provide.Holguin has over 11 years experience in small business lending, 5 years in providing technical assistance, and more than 12 years working with minority businesses in Southern California. Most recently as Senior Vice President, Commercial Lending he assisted a startup Denovo bank in Oxnard California establish a commercial lending division. While at East West Bank he grew their small business lending from $18MM to over $45MM within the first year. He also took the bank from ranked 300 to ranked 99 for U.S. Small Business Administration (SBA) nationally, becoming one of the top 100 banks in the country per the SBA rankings.
Hoguin explains what the Center offers to its members during a tour with PERI.
Holguin also managed one of the largest Small Business Development Centers (SBDC) in the country (a SBA program) with over 11 locations throughout Los Angeles, Ventura, and Santa Barbara Counties many with low/mod census areas as well as federal empowerment zones. As part of the SBDC program he oversaw the Capital Access Center and was one of the top producing SBA loan packaging intermediaries within the tri county region.He also has over 20 years private sector experience in technology, manufacturing, retail, and publishing environments. He was also the Director of Business Operations & CIO for Hispanic Business Magazine Inc.

He holds a Masters Degree in Business Administration from the University of Phoenix with concentration in business operations and strategic planning.

Holguin sits on the boards of the San Fernando Valley Financial Development Corporation, Economic Alliance, and the Boy Scouts of America. Past chair of the Supervisory Committee for the Pacoima Federal Credit Union, and is an Adjunct Faculty at Cal State Northridge, College of Business & Economics.

Holguin is also the recipient of the United States Small Business Administration’s distinguished “Small Business Minority Champion of the Year” award for 2006.  For more info visit:

Noble technology is Smart Grid – says PERI Software Solutions Inc.

“This is all about how technology can transform the way utilities
can deliver power to customers,” said President and CEO Sarav
Periasamy, PERI Software Solutions Inc.

Newark, NJ – “Utilities have discovered that smart grid will change every aspect of their business –from customer care to service delivery and infrastructure management,” said PERI Software president and CEO Sarav Periasamy is attending DistribuTECH Conference and Exhibition (March 23-25, 2010)in Tampa Convention Center, Tampa Fl. The conference focuses on givingexecutives the knowledge for creating a sustainable energy future.“But more importantly we need to educate and engage consumers in the transformation. By doing so customers worry less about rate hikesand feel more comfortable in saving energy and the environment.” PERI Software, a business solutions company based in Newark,NJ offers a solution that consists of smart electric meters that are capable of collecting fine grained household electrical usage data and

transmitting the data securely over mobile phones using general packet radio service (GPRS) or WIFI Mesh. GPRS concentrators areused to avoid the repetitive and cost intensive maintenance for

each meter.

“The data collected is integrated into a smart grid enterprise information system,” explained Periasamy. “The application supportsdata collection, analytics, system planning, engineering, operations, energy management, asset management, and value-added customer services. Advanced Metering Infrastructure (AMI) Smart Meter and Demand Response formthe core enabling technologies for the smart grid. Beyond automated meter reads for billing purposes, smart meters serve as information gateways to customers. They also offer improved revenue management and proactive customer communications about energy efficiency.”

In a case study for a utility company, PERI provided solutions for using outdoor wireless mesh and GPRS solutions for implementing smart grid solutions. PERI had to overcome the challenges of deploying wide-area wireless broadband IP networks on a large scale, making wide-area broadband coverage possible. PERI provided a solution that is scalable, reliable, performance bound and secured that the customer needed. The backend application is an enterprise-wide geographic information system (GIS) supported by a business intelligence application.

Additionally, PERI helped the utility company with the follow smart grid business solutions:

• Pilot implementation with sample automatic meter reading (AMR)

• Setting up AMR processes to collect, process and record power consumption data at preset interval

• Building MIS/GIS solutions to understand electrical load in real time

• Provisioned to download collected data into handheld device for instant

billing at consumer site

• Integrated Billing and Analysis module

• Management of the collected data on Smart Grid asset, system and device

• Operation and maintenance of the Smart Grid systems including hardware,firmware, and software

• Management and use of data collected to improve the utility business, including operation efficiency,

planning and utilization, energy efficiency and customer service

• Scope, evaluate and deployment of Smart Grid systems and devices including smart meters

• Security and Information protection politices, guidelines an dprocesses

• GIS based energy management system, distribution and outage management systems

About PERI

Founded in 1999, PERI is a global business solutions company, which has grown to more than 700 plus employees and delivers high value-cost effective technology based business solutions.

PERI draws on deep industry expertise and a portfolio of interrelated consulting, business processes,application development along with smart-intelligent hardware and software products. PERI blends strategic design, proven technology, and timely delivery of solutions that maximize customers return on IT investment. For more info visit:

[Editors: For media interviews and images contact Aida Mayo or
George Mc Quade at

818-340-5300 or 818-618-9229 or email:]